People are surrounded by informations all day long. Their eyes and mind are exhausted. Colours, moves, sounds, formes...our brain is constantly analysing our environment.
We all know how strategy is decisive in any communication act. But the over stimulation can make people reject your add if your design is not stressrelease. This is something our team cannot ignore.
For this reason ABCD Digital Team does not only combines several spheres of expertise. They also combine different specifications for each expertise area.
For example, did you know that design can only be effective when it combines visual design, motion design and interaction design?
This is how your brand's design can be both impacting and harmonious.
We delight users with design that inspires, engages, and relax them. Learn more about integrated design!
As visual designer, we rely on user-centered design principles to produce high-quality visuals — from concept to execution. Designers collaborate to constantly refine the design language and create innovative, great-looking products that people love to use.
As motion designers, we apply our passion for animation to simplify complex interactions and solve challenging design problems. We define and implement motion design language across all platforms — this includes driving the creation of best practices with other product teams.
As Interaction Designers, we tackle complex tasks and transform them into intuitive, accessible, and easy-to-use designs for all people around the world — from first-time users to experts. Achieving this goal requires collaboration with teams of designers, from creating user flows and wireframes to building user-interface mockups and prototypes.
We do not want people to search for the information.
We make the information find people itself.
Strategy is everywhere: in the colours, in the formes, in the texture, in the space organisation, in the animations, in the lights, in the sounds, in the words we chose, the sentence, the tone, the pictures and even their opacity. And must of all, strategy is in the way we make all these elements work harmoniously together to reach your specific goal. We give attention to each detail.